Broadcast Solutions signs a distribution agreement with Simplylive. The German-based system integrator will handle all sales in several regions and countries. With the distribution deal, Broadcast Solutions will bolster the market entry and coverage of Simplylive’s cutting-edge products. After intensive market evaluation and projects with Simplylive products already implemented, Broadcast Solutions sees massive potential for the live production, replay server and video referee solutions in the live and sports broadcasting industry.
As part of the ongoing project to implement a UHD remote production centre for customer Streamteam Nordic, Broadcast Solutions uses Simplylive’s products in a large scale. The project will be ready for the production of the Finnish ice hockey with more than 500 matches per year, starting in season 2018/2019. Video refereeing will be done at the central location, using the Simplylive’s Ref&Box product. Simplylive’s servers will be used also for SuperMotion replays and digital recording.
Luc Doneux, managing director at Simplylive, on the distribution agreement said: “We are particularly excited to partner with Broadcast Solutions for these territories. They are bringing the local and technical expertise we need to reach all the customers of these regions.”
Antti Laurila, sales director at Broadcast Solutions, comments: “We are very happy to include the Simplylive products in our portfolio. With some installations going on right now the products proved their innovative power regarding future driven development and ease of use. We work closely together with several sports organisations and already see the power of the Simplylive products in ongoing installations. Therefore we are even more confident to supply our customers with future-proof solutions that make their work easier.”
The distribution deal includes the following countries:
- The Baltic states (Estonia, Latvia, Lithuania)
- The CIS-countries (Armenia, Azerbaijan, Belarus, Kazakhstan, Kyrgyzstan, Moldova, Tajikistan, Uzbekistan), Turkmenistan, Ukraine and Georgia
- Russian Federation
Both companies will also work together with several sports organisations and in some other regions.
Simplylive is a technology company developing innovative solutions for the broadcast and digital industry. Simplylive solutions come with an innovative approach that breaks with the traditional blueprint and focus on intuitive, collaborative user experiences. Simplylive simplifies the learning curve with smart touchscreen UIs to allow the focus on the editorial for the highest production value. Applications and products range from digital master recorders to multi-camera servers for various applications:
- Live All In One Production systems
- Slow Motion / Replay servers
- Video Refereeing systems
- Digital recorders
You can find more information on Broadcast Solutions on their website. Visitors of the Spanish broadcast trade show BIT Audiovisual, which takes place from 8 to 10 May in Madrid, will have the chance to see the Simplylive products at the Broadcast Solutions stand 7F20.