Turner Africa will be at DISCOP Africa 2015, taking place at the Sandton Convention
Centre in Johannesburg from 4 to 6 November. Turner Africa operates pay-TV
channels dedicated to the African audience and broadcasted in 49 countries on the
continent. With two of its brands being the first and second kids’ channels in Africa,
Turner is considered a leader within the kids segment: it is the first kids multiplex in South Africa, reaching 11 million people every month.
The first of these two flagship channels is Cartoon Network: driven by its exciting slate of surprising comedies Cartoon Network is perceived as the third coolest brand among kids, teens and young adults, according to the Generation Next 2015 survey. Ranked second, Boomerang lines-up timeless and contemporary cartoons for the whole family. Its star programme Tom & Jerry is perceived as the coolest show by kids in SA. Turner recently scored its highest performance in two years with an 11.1% market share and sees a 24% increase in ratings compared to the previous year.
Amongst Turner Africa’s other successful brands is CNN International. Ranked as the
number one international news brand in Africa, CNN is committed to the African
story with its five weekly African programming strands. CNN also supports its own
journalistic enterprise through the annual CNN Multichoice African Journalist
Awards.
Turner Broadcasting also owns a number of successful general entertainment
channels in the US including: TNT, a mix of top market premieres and popular
international series; truTV, which enthralls through original unscripted
programming; and Adult Swim, which features comedy programmes like
Robot Chicken and Rick & Morty.
Turner Broadcasting at DISCOP Africa 2015:
Boing
Boing is the new Turner kid”s TV channel in Africa, already distributed on pay-TV
platforms in Nigeria, South Africa and the Seychelles, Boing is now available for all
new pay-TV operators on the continent. Attending DISCOP in November 2015,
Turner will be focusing on presenting the channel programming strategy to local
African TV platforms.
The 2016 line-up includes new seasons of Angelo Rules and
Dreamworks’ Dragons, as well as hit shows from Cartoon Network
studios such as Dexter and Courage the Cowardly Dog.
Hoolee
Turner Africa will be launching Hoolee, a pop-up children’s channel for the
continent. From 1 December until 31 January, premium subscribers will have
exclusive rights to this eight-week long family channel that will join the existing
children’s bouquet on DStv channel 197.
Built around a selection of exclusive acquisitions and the very best shows from
Turner and Warner Brothers productions, Hoolee will offer carefully chosen movies
and animated shows which will include premieres of the latest in children and family entertainment.
TCM
TCM is a dedicated film channel available in the US, Africa, the UK, France, Spain,
the Nordic region and the Middle East. TCM Africa experienced a realigning in its
positioning in April 2015, with a new look and updated programming slate, adapted
to its audience.
