Deepend Post Production, based in Bryanston, Johannesburg, recently moved into
new premises. Their new home has really given the post-production house
considerable breathing space, in contrast to the building they previously shared with
several other post houses.
Paulene Abrey, Deepend producer says: “Creativity is always about space; we had
been at no 12 for a while and needed a new place to grow into, so the shift to
number 17 was a natural one. The creative energy is good here and we look
forward to growing the Deepend brand in our new space. We believe that, with the
growth of the brand, a bigger space was necessary to accommodate our editors and
clients.’
Deepend offers the full range of services to be expected from an up-to-date post-
production house: offline editing in Avid, Final Cut Pro and Lightworks. The new
office provides large and comfortable workspaces for both producers and creatives,
which also translates into a better experience for the client. Abrey adds that, while
the new building offers a great working area, Deepend has built its established
brand, not on its equipment and workspace, but on its creative talent and
relationships with clients. This emphasis has not changed.
In addition to long-serving editors like Marcelle Mouton and Melanie Jankes Golden
– both of whom are continually putting out commercials, films and documentaries of
very high quality – Deepend has also nurtured junior editors Nick Gishen and
Caroline Anthony. A new editor, Mmapula Letsoalo, also recently joined the team.
Letsoalo has vast experience in longform andis looking forward to applying her
story telling skills to commercials as well “Editing is a creative experience and
process. It’s all in the storytelling and execution and the relationships,’ says Abrey.
“Our editors are hand-picked because a great editor is such a rare find. They are
like hidden gems in the sense that as they mature in their wisdom of the craft they
bring with them experiences that can relate to the projects at hand – whether film,
doccie or TV commercial.’
Deepend can also assist in quoting for freelance editors William Kalmer, Melissa
Parry and Jo Gibbon.
For more information, click here or
contact (+27) 011 100 1806/7/9 – luaan@deependpost.com /
paulene@deependpost.com.
