Pay TV broadcaster M-Net has launched its Express from the US viewing
experience, allowing series fans to enjoy some of their favourite shows within
an unprecedented 24 hours of its US broadcast. The first show that will
receive the Express from the US treatment is the drama Ray Donovan.
The first episode in the second season of Ray Donovan will debut during
US
prime-time on Sunday 13 July and will then appear on M-Net (DStv channel 101)
on 14 July at 04h00 in the morning – that is, a mere hour after the American
broadcast.
Then in another first, directly after this episode has aired on M-Net, it will be
available on the DStv Explora Catch Up menu. That means that owners of these
decoders can watch it whenever they choose to, but before it is screened in its
dedicated prime-time evening time-slot on the M-Net schedule. In the case of
Ray Donovan, this will be on Tuesday, 15 July at 21h30.
“This is fantastic news and a win-win for all our M-Net viewers,” says Lani
Lombard, M-Net’s Head of Publicity. “If you suffer from FOMO (Fear of Missing
Out) you can see what your favourite characters are up to as it happens; or you
can catch-up at your convenience.
In the past we’ve been able to simulcast or have delayed broadcasts of special
events, but having an international series within 24 hours is a first, and
something we’re very proud of. Yet again, it shows that M-Net is always moving
with the times in the world of entertainment where, these days, content can be
delivered at breakneck speed.’
Because of the extraordinarily fast turn-around time the Express episode will
unfortunately not have a family track or hearing-impaired titles.
Also note that the broadcasting times will be slightly different on the M-Net East
and West Africa feeds. Instead of on a Monday at 04h00, the Ray
Donovan
Express from the US will land at 03h00 on a Tuesday morning, with the prime-
time evening slot at 22h30 on a Tuesday evening.
For the most updated information regarding Express from the US, visit
the M-Net website or check out the official
M-Net page on Facebook and Twitter.
