Commercial satellite services provider Intelsat will provide a platform for South African pay-TV operator, MultiChoice, to increase its Digital Terrestrial Television (DTT) product offerings in a number of Sub-Saharan African countries.
Intelsat 904 at 60º East will be used to expand MultiChoice’s C-band capacity, enabling content to be distributed to its terrestrial towers for DTT services. GOtv, a product which has already been established in Nigeria, Ghana, Uganda, Kenya, Rwanda, Zambia, Namibia and Malawi is now able to increase its market contribution and reach new countries.
Nico Meyer, CEO of MultiChoice Africa said, “With Intelsat, we are able to broaden our reach in Sub-Saharan Africa and deliver more affordable and differentiated programming to the region. DTT is an important growth area for MultiChoice, and the quality, reliability and reach of Intelsat’s satellite network enable us to continue to expand our customer base and grow our GOtv product offering across the continent.’
Grant Marais, Regional Vice President of Africa Sales for Intelsat added that Intelsat has a strong track record of supporting DTT and DTH deployments throughout Africa and concluded, “Intelsat 904 C-band provides MultiChoice with unparalleled reception quality, reliability and reach, enabling them to expand their DTT service offerings in Sub-Saharan Africa. As DTT signals allow for more efficient use of spectrum, MultiChoice will be able to provide existing and new customers with more differentiated content at very competitive prices.’