Dunya TV recently deployed Orad’s HDVG+ video rendering platform, Maestro on-air
graphic suite, Interact graphic solution, and 3Designer authoring software to display
powerful on-air graphics to enhance production and the on-air broadcast of Pakistan’s
General Election coverage.
The advanced Orad graphics production workflow provided viewers with engaging visuals
that clearly illustrated detailed election results in real time.
“We were very pleased with the production and enhanced broadcast of the Pakistan
2013 General Elections,’ comments Sohail Noor, technical director, Dunya TV.
“The general election is such an important event. It is viewed by millions and requires
captivating and relevant real-time graphics that are only made possible with Orad’s
enterprise broadcast graphics solutions,’ adds Haris Iqbal, head of creative, Dunya TV.
Orad’s production solution is designed to support election coverage by enabling
broadcasters to display large quantities of complex election data accurately and in real
time, with compelling 3D charts, interactive graphics and powerful virtual images of
landmarks. Broadcasters also rely heavily on Orad for post election coverage, visually
illustrating points made by political analysts regarding the impact of the electoral
results.
