Avid recently unveiled a series of critical new advances to its integrated solutions
for advanced asset-based workflows, spanning distributed production, media
management, and storage, for customers in news, TV, sports, and post-
production.
Among these solutions is Interplay MAM (Media Asset Management) Active
Archive, a solution package that delivers essential Interplay MAM technology to
support key workflows centered on a core archive capability. Comprised of
software, workflow automation, partner integrations, and professional services,
Interplay MAM Active Archive lets media producers easily customise the system
to their needs, expand workflows, and add system integrations, and clients as
needed.
According to Dana Ruzicka, vice president of segment and product marketing at
Avid, “We’re giving our customers everything they need to quickly install and
implement a complete archiving solution’.
Avid has also introduced a significant number of updates to its asset-based
workflow solutions, including: Interplay Production 2.7 which now supports
Interplay Sphere, ISIS 2000, Avid DNxHD 85/100, and Media Composer®
6.5/NewsCutter® 10.5. Interplay Production 2.7 also features greater workflow
flexibility and capacity, support for multiple ISIS installations.
Enhancing the ability of sports teams to build fan excitement and strong
franchise brands, InGame 1.5 now supports Avid DNxHD 85/100, widely used in
sports production for its optimal balance between excellent image quality and
storage efficiency. Avid has also added the same support for Media Composer,
NewsCutter, Avid Interplay Production, Interplay Central, InGame and AirSpeed
5000.
Increasing its ability to automate ingest and playback for both Avid and third-
party editors, AirSpeed 5000 2.1 now includes more economical two-channel HD
models, as well as multiple ISIS system and Avid DNxHD 85/100 support.
iNEWS 4.0 introduces greater scalability with capacity to handle 130% more
stories, and enhanced Media Object Server (MOS) support for increased flexibility
in news workflows.
