Glasshouse Post Production recently invested in the latest top of the range MAC PRO 12
core system, the latest FCP and Avid 5 Media Composer software, capable of 4:4:4 HD
video and 3D. They are able to work with any HD format out of their three travelling
laptops and one main frame base located at Bladeworks.
“It’s important to upgrade one’s equipment constantly,’ says Glasshouse’s Cheryl
Lessing, “but it’s even more important to invest in your talent. Glasshouse has just
appointed two new editors to our team. Dale Venediger and Dawn Pike both bring a new
visual effects and online edge within the world of off-line.’
Glasshouse recently worked on the Jheesa – Brothers for Life campaign with CAB Films
and Joe Public. “It’s not often that you get to combine beautiful pictures with a worthy
cause,’ comments Lessing.
She is enthusiastic about Glasshouse’s mobile service. “All our editors go on set (most
of our clients demand this now as a matter of course) as it allows for so much more
freedom when shooting. The director can see in an instant if his shots and cuts are
working and if it’s “in the bag’ or not. If the schedule is tight, the editor can get a jump
start on the cut, if not pretty much have it finished by the end of the shoot.’
Although things were slow last year during the 2010 FIFA World Cup, business has still
been good for Glasshouse. “We had a good flow of direct agency work to supplement
the embargo on shooting for production companies,’ explains Lessing. “Interestingly
the ratio of film work to HD work has changed. In the past it was about 70 / 30 but it’s
now almost 50 / 50.
“On the whole all of our work is interesting – making budgets work; solving the many
technical HD questions that pop up with each new job; and meeting impossible deadlines
while creating beautiful edits. The whole “dang’ thing is challenging but fun.’
