The organisers of the Cannes Lions 53rd International Advertising Festival announced a total of 24862 entries from 81 countries will be competing for the much sought-after Lions at this year’s event, an overall increase of 12.5% versus last year.
“This is another record breaking year for entries with strong growth in Media Lions, Cyber Lions and Titanium categories, as well as a healthy launch for the new Promo Lions competition. Although the Festival is a reflection of what is happening in the industry, this level of growth is also an indication of the importance of competing in Cannes” commented Terry Savage, Executive Chairman of the Festival.
Footnote: Screen Africa’s June issue will be available at Cannes Lions and Angela van Schalkwyk will attend the event which takes place in Cannes from 18 a€” 24 June,
