Home Authors Posts by Samsung Press

Samsung Press

Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, cameras, digital appliances, network systems, medical devices, semiconductors and LED solutions.

Samsung Electronics launches new Onyx brand

Just one year after offering CinemaCon attendees a first look at its initial Cinema LED screen, Samsung Electronics has officially launched its new Onyx brand at this year’s event. All venues featuring Samsung’s enhanced screen will operate under the Samsung Onyx Theatre name moving forward.

Justin Hume, chief marketing officer for Samsung South Africa, says, “Samsung is consistently innovating, especially when it comes to enhancing visual and communication experiences for our customers. The future is more immersive, more engaging and Samsung is at the forefront of those experiences.”

Inspired by the gemstone of the same name, the Samsung Onyx brand alludes to the display’s ability to showcase cinema content with true, deep and realistic black colours. Combining an infinite contrast ratio and specialised low-tone grayscale settings, this pinpoint representation produces brighter and more detail-rich content.

“By aligning brilliant, uniform colour presentation with LED picture quality and crystal-clear audio, the Samsung Onyx screen invites movie enthusiasts into the most immersive and memorable viewing arena available and repositions the theatre as an entertainment haven,” said Seog-gi Kim, executive vice president of Visual Display Business at Samsung Electronics. “We are thrilled to deliver a new and exciting theatre experience to operators, managers and consumers around the world and we look forward to working further with leading decision-makers in the movie industry to usher in the next generation of cinema.”

The Next Generation of Cinema

Available in variations extending between 5 and 10.3 meters (16.4-33.8 ft.) in width, the Samsung Onyx display accommodates any venue configuration while delivering visual quality, technical performance and reliability beyond that of traditional projector-based operations. With the 4K model earning validation as the world’s first Digital Cinema Initiatives (DCI)-certified theatre display, the Samsung Onyx translates the combination of advanced LED and High Dynamic Range (HDR) picture quality to lifelike big screen content.

CinemaCon 2018 attendees were also among the first to experience the Samsung Onyx’s powerful multi-sensory viewing environment. Each Samsung Onyx screen features state-of-the-art surround sound from HARMAN International, bringing scenes to life through clear and consistent audio. This integration eliminates rearward bias by expanding the audio “sweet spot” within Onyx theatres and ensures that all attendees can enjoy the same presentation regardless of seat location.

Samsung also previewed the Onyx’s ready-made sequel at CinemaCon 2018. The 3D Onyx Cinema LED screen makes 3D movie content more realistic through enhanced brightness and consistent colour amplification. Glass-wearing viewers can now enjoy subtitle text, images and even minor visual details with unprecedented clarity and without the dark, blurry shadowing and potential dizziness that can occur in traditional 3D movie theatres.

Expanding Presence through Worldwide Partnerships

The Onyx’s debut at CinemaCon 2018 comes as Samsung continues to expand its presence among global cinema operators and audiences. In April 2018, Samsung and partner Moving Image Tech (MIT) opened the first U.S. Onyx theatre at Hollywood’s Pacific Theatres Winnetka w/XD. Samsung also recently announced partnerships with Golden Screen Cinemas – the largest cinema company in Malaysia, with 35 venues and 328 screens throughout the nation – and Cineplexx Cinemas – the largest cinema company in Austria, with 171 screens nationwide – to bring the Onyx screen to movie-goers in each country. The first locally revamped Samsung Onyx theatres are expected to open in Kuala Lumpur and Vienna, respectively, later this year.

“As the heart of the American film industry, Hollywood is an appropriate and symbolic location to introduce a game-changing technology in the Samsung Onyx for movie producers and consumers,” said Ron Gazzola, SVP, Sales and Marketing, IT B2B Division at Samsung Electronics America. “We are excited to revolutionise the cinema experience and look forward to sharing the Samsung Onyx with even wider audiences both in the U.S. and throughout the world.”

As more theatres upgrade to the Onyx screen, Samsung is working with cinema content developers to ensure that the display can optimise upcoming films. Samsung will collaborate with leading cinema technology services provider Ymagis Group and its Eclair content development business unit to deliver EclairColor HDR-compliant pictures that shine on the Onyx screen. CinemaCon 2018 attendees were treated to a sneak peek at the benefits of this alliance, as Samsung unveiled EclairColour-enhanced visuals on its next-generation display. Samsung additionally has forged a partnership with Hollywood-based post-production company Roundabout to develop specialised Onyx-ready HDR content.

“Today’s movies feature the most sophisticated production and advanced graphics ever and producers and directors need powerful theatre technology to showcase their works as intended and at optimal quality,” said Jean Mizrahi, president and co-founder of Ymagis Group. “We anticipate dynamic and powerful cinema displays like the Onyx becoming the accepted industry standard in the coming years and we are honoured to partner with Samsung to drive change throughout the industry and ultimately improve the content experience for cinema-goers everywhere.”

At CinemaCon, Samsung additionally highlighted its partnerships with production equipment businesses, such as the new research and development initiative performed in conjunction with Arnold & Richter Cine Technik (ARRI), a Munich-based designer and manufacturer of specialised motion picture camera and lighting systems, to create Onyx-optimised content. Samsung is also collaborating with GDC Technology, a leading global provider of end-to-end digital cinema solutions, to develop Onyx-compatible cinema servers.

CinemaCon took place from 23 to 26 April 2018 at Caesar’s Palace in Las Vegas. It is the official convention of the National Association of Theatre Owners with participants from more than 80 countries in attendance.

For more information about Samsung Onyx, visit the Samsung website.

Twenty-four interesting facts about television around the world

With the brisk winter weather upon us, people will be huddled up in front of their televisions to spend a cosy night indoors. To start off TV season, here are 24 interesting facts about television from around the world.

  1. A recent Samsung survey found that it isn’t reality TV or soaps that make us most likely to tune in, but documentaries1, with 41 per cent claiming it is their favourite TV genre.
  2. Based on the above, it is probably no surprise that Blue Planet II is currently the most watched show of 2017, peaking with 14.1 million viewers2.
  3. In Australia, the iconic State of the Origin rugby match between Queensland and New South Wales drew in the most viewers of 2017 to date with 4.1 million people3.
  4. Whilst in China, it’s an internet-based “rap reality” show pulling in the viewers. The Rap of China showcase young and feisty contestants hoping for their big break into the world of hip-hop, with more than 2.5 billion views to date4
  5. Back in the UK, Only Fools & Horses was voted the most popular sitcom of all time in Samsung’s poll.
  6. Strictly Come Dancing beat off some stiff competition when it came to the best reality or talent show.
  7. When it comes to those in front of the camera, the USA is home to some of the best paid stars of television. According to Forbes, Dr Phil is currently the highest paid presenter in the world earning a reported $79 million (R1, 1 billion).
  8. Sofia Vergara is reportedly the highest paid television actress at $41.5 million (R582.2 million).
  9. And, Kim Kardashian’s business empire means she is the highest paid reality star with a reported fortune of $51 million (R715.5 million).
  10. Behind the camera, Netflix hit The Crown is the most expensive of all time, costing $130 million (R1.8 billion) to produce5.
  11. In South Africa this year, MultiChoice added subscribers to its growing base, bringing the combined closing base (digital terrestrial television and satellite) to 11.9 million households6.
  12. According to a MyBroadband survey of 1,587 IT professionals and tech-savvy individuals in South Africa, 73.85 per cent of respondents said they were an online pirate, while 51.17 per cent of respondents said they subscribed to a media streaming service7.
  13. This survey also showed that Netflix was by far the most popular streaming service in the country, with 84.85 per cent of users signed up for a Netflix package.
  14. Of those in this survey who did not subscribe to a streaming service, their primary reasons were: All my media needs are taken care of thanks to piracy – 42.27 per cent; I can’t afford it – 38.08 per cent; and my internet connection at home is too slow – 37.53 per cent.
  15. Of the respondents in this survey who did subscribe to a streaming service, 31.65 per cent said they also subscribed to DStv.
  16. American TV show M*A*S*H takes the crown for the most-watched episode ever, with 103 million viewers tuning in for the final ever installment7.
  17. Samsung’s recent survey also shows we’re watching more television than ever, with a fifth of us claiming to watch more TV now than we did five years ago thanks to on-demand technology and viewer’s appetite for binge-watching.
  18. Game of Thrones was voted in the survey as being the most-bingeable show of all8.
  19. Game of Thrones also hit the top spot when it came to the most hotly anticipated TV show return
  20. Size matters; Samsung research shows that 40 inches was the average TV screen size globally in 2016.
  21. 25 per cent of TVs sold in 2016 had a 50-inch screen.
  22. 90 per cent claim they would like a screen which is 60 inches big.
  23. To date, Samsung has sold 427 million televisions around the world.
  24. Which all makes for a lot of telly watching! Approximately eight years in our lifetime!9.



According to the Broadcast Research Council of South Africa10, the most-watched shows for April were:

Most-Watched TV Shows in SA in April 2018
Channel and Day Show Viewers


Mon 23 April Uzalo 9289705
Tue 17 April Generations: The Legacy 8927752
Tue 17 April Skeem Saam 7851561
Tue 03 April Muvhango 5536114
Wed 11 April 491 Days Book Launch 3031734
Wed 11 April 7de Laan Soap 2852458
Tue 10 April Isidingo: The Need 948254
Mon 02 April Sunfoil Test Series: South Africa vs Aust 884253
Mon 30 April Tropika Island of Treasure 783033
Mon 16 April Scandal 5480679
Mon 16 April Rhythm City 4249611
Fri 06 April Just for Laughs Gags 3769236
DStv (Mzansi Magic)
Thur 19 April The Queen 1493373
Sun 22 April Our Perfect Wedding 1248130
Sun 29 April Abomama 1090747



  1. Samsung survey conducted amongst 2 000 adults in the UK by OnePoll, November 2017
  2. http://www.independent.co.uk/arts-entertainment/tv/news/blue-planet-2-most-watched-tv-show-david-attenborough-a8042171.html
  3. http://www.smh.com.au/entertainment/tv-and-radio/state-of-origin-game-three-most-watched-show-of-2017-20170713-gxab63.html
  4. http://www.bbc.co.uk/news/blogs-china-blog-41236746
  5. http://www.independent.co.uk/arts-entertainment/tv/news/the-crown-netflix-most-expensive-show-ever-matt-smith-a7392911.html
  6. https://techcentral.co.za/dstv-grows-subscribers-margins-squeezed/75222/
  7. https://mybroadband.co.za/news/broadcasting/228037-how-many-south-african-netflix-subscribers-also-have-dstv.html
  8. http://uk.businessinsider.com/most-watched-episodes-2016-9
  9. http://www.dailymail.co.uk/news/article-4186598/How-time-spend-activities-lifetime.html
  10. http://www.brcsa.org.za/april-2018-top-tv-programs/

How TV has evolved

The television is ubiquitous in most homes around the world – it’s invention changed the way humans view the world

Just what does a 21-year-old living without electricity have to do with what most people do in the evening? The very first electronic television was invented by Philo Taylor Farnsworth, who lived in a home without electricity until the age of 14. The first image he transmitted was a line, but he later managed to transmit a dollar sign after a potential investor asked when he would begin to see some dollars.[i] However, inventor John Logie Baird is touted as one of the major inventors of the television and was involved in mechanical as well as electronic television development – with the first public demonstrations as far back as 1926.

It’s doubtful any of the first inventors or viewers of television could see what it would become, except perhaps Aldous Huxley who wrote “television was left on, a running tap, from morning till night,” in his book Brave New World, which was published in 1932. With fuzzy picture quality and no remote control, the first televisions were a far cry from what most people now enjoy in their homes every day.

In 1970, Samsung Electronics produced its first TV set, a 12-inch black and white model. It didn’t take long before the TVs were market leaders and by 1976, over one million units had been sold in Korea alone. Two years later, Samsung became the world’s largest producer of black and white televisions.

Mike van Lier, director of Consumer Electronics for Samsung South Africa says, “Since the development of its first television model, Samsung has been pushing towards innovative technology that consistently breaks boundaries.”

In South Africa, television was a contentious issue, with the leaders of the day hesitant to allow South Africans access to something they felt was evil. In fact, South Africa was one of the few countries in the world to not have watched the famous moon landing in 1969. It was only in 1971 that South Africa introduced a television service.[ii] According to the South African 2011 Census, there were more televisions in homes than fridges.[iii]

In 1998, Samsung began mass producing the world’s first digital TV, which set a much higher standard for picture quality than ever before. The innovation and development didn’t stop there – from Ultra High Definition to OLED, colour and quality kept getting better. Now, Samsung’s QLED televisions are taking the market by storm – with quantum dots that are particles of between two and 10 nanometres in diameter – each giving off different colours according to their size. This means they can emit brighter, more vibrant and diverse colours.

Sports fans around the world now must seriously consider whether the live game or watching on television is the better option. It’s generally easy to spot sports fans who usually watch on TV at live games – they’re the ones looking for the slow-motion replay when at a live match.

“QLED technology brings the world right into your home – it’s no longer about merely watching a television programme, it’s about being fully immersed in the content. The colours, crispness, quality of image and sound create an experience that’s like no other,” notes van Lier.

Streaming services have also changed the way people consume television programming. Which is why TVs need to have the ability to connect to the internet, allowing viewers to choose their content on one screen. Whether using the One Remote or a connected smartphone, television viewers have so many more options, as well as far greater quality and an all-around more immersive experience.

 While South Africans may have missed out on watching the moon landing in 1969, it’s just possible that they will get to watch the first Mars landing, live and in extraordinary colour and depth.

[i] https://bebusinessed.com/history/history-of-the-television/

[ii] https://en.wikipedia.org/wiki/Television_in_South_Africa

[iii] https://www.iol.co.za/news/south-africa/census-more-tvs-than-fridges-in-sa-homes-1414075

Article courtesy of Samsung

LANG and Samsung Electronics seal a partnership

Effective immediately, LANG (Lindlar, Germany) together with electronics manufacturer Samsung Electronics will strengthen their cooperation in the LED segment. The focus will be on system integration, fixed installations and project business.

Samsung Electronics has become known as a leading electronics manufacturer. They offer products that cover a wide range of business applications as well as a complete LED in- and outdoor product portfolio from 1.2 mm to 16 mm pixel pitch. With the first DCI compliant LED display for cinemas, Samsung presented itself again as leading company in the professional LED market.

In the world of LED technologies, the name LANG stands for expertise. They offer comprehensive expert advice with outstanding after-sales service including warranty issues, maintenance, repairs and on-site services. LANG’s service portfolio ranges from professional sales advice to rental of specified LED applications. Furthermore, the LANG specialist are available to work with you to plan and implement complex large-scale projects.

In cooperation with Samsung, LANG can now offer tailor-made solutions for every type of project requirement. Tobias Lang, CEO of LANG AG, is excited: “In a strong partnership like this, it is a pleasure to offer thoughtful and individualised concepts in system integration. With Samsung’s quality products and LANG’s expertise and high level of service, we will be able to provide customised state-of-the-art solutions.”

“Customer satisfaction is created foremost through strong partnerships, where everyone contributes with their expertise. The outstanding indoor, outdoor and cinema LED solutions from Samsung together with the range of services provided by LANG, including extensive project support, will inspire our customers and help to further establish the LED technology in the market,” says Markus Korn, director of Display Samsung Electronics GmbH.



- Advertisement -
- Advertisement -
- Advertisement -

Pin It on Pinterest