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Imagine Communications Corp., is a global leader of video infrastructure, advertising management and workflow solutions serving the media networks, broadcast stations, on-line and communication service providers, and enterprise markets spanning 185 countries.

Imagine Communications demonstrates the IP transition at Mediatech Africa 2015

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Imagine Communications, a global leader in video and advertising solutions serving the media and entertainment, multi-channel video programming distributors and enterprise markets, announced it will have a strong presence at Mediatech Africa 2015 (15-17 July, The Dome@Northgate, Johannesburg) alongside its local value-added reseller, Concilium Technologies. The companies will demonstrate how broadcasters, production companies and media facilities can set their own pace for the transition from traditional broadcast systems to the world of IP.

With the industry worldwide looking towards IP-enabled and software-defined media environments, the challenge is how to make the transition. Most organisations have substantial investments in legacy equipment and considerable experience in today’s workflows. Recognising this, Imagine Communications has the products and solutions to help customers define their own transition timelines, using hybrid systems along the way.

In addition to demonstrating transition strategies on the show floor, Steve Dupaix, senior director of strategic partner marketing, Imagine Communications, is also speaking on the subject. He will present “A cost-effective approach to the IP transition in broadcast’ at 11:30 on the first day of Mediatech, Wednesday 15 July.

Central to the demonstration at Mediatech is the Magellan™ SDN Orchestrator. Magellan provides a control layer above the physical hardware, so the operator need never be aware whether the process is handled in baseband or IP. As well as helping to make the transition of hardware seamless, Magellan also helps broadcasters develop new workflows separate from the physical equipment, a big advantage in managing the transition to an all-IP infrastructure.

The presentation on the Concilium stand will also feature the Selenio™ media convergence platform from Imagine Communications. Supporting both IP and baseband video and audio, the modular Selenio platform provides the on-ramps and off-ramps into the IP world. Also on display will be the Versio™ playout solution. Versio is a software-defined channel management system which can operate as a standalone channel in a box, virtualised in a broadcaster’s own data centre, or ultimately as a cloud service.

Imagine Communications will also highlight its next-generation integrated solutions for channel planning and advertising sales, including the Broadcast Master™ broadcast management suite and Landmark™ advertising management suite. Additionally, Imagine Communications will have staff on hand to talk about advanced advertising functionality designed to help broadcasters identify integrated solutions to maximise commercial revenues across all platforms.

“With IP and software-defined networks being such hot topics, some broadcast and production companies may be worried that technology is going to spin out of control,’ said Paula Bargery, sales director for UK, Ireland and South Africa, Imagine Communications. “Along with our value-added reseller, Concilium Technologies, our major theme at Mediatech is that any change has to be a managed transition, not as a big bang. We are here, with expertise and with carefully designed products and software tools, to help our customers define their transition and to ease them through the process at the speed they are comfortable with.’

Imagine Communications can be found at Mediatech Africa 2015 on the Concilium Technologies stand, E9.

Imagine Communications supplies Platinum IP3 routing switchers to Euro broadcasters

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Imagine Communications, a video infrastructure, advertising systems and workflow
management solutions provider which serves media networks, broadcast stations,
digital media, communication service providers and enterprise markets, has
supplied more than 50 Platinum IP3 multi-path routing switchers to European
broadcasters and facilities in recent months. In particular, the router is becoming
the de facto standard in many new and upgraded outside broadcast trucks
throughout Europe.

Platinum IP3 is the latest evolution in Imagine Communications’ innovative Platinum
router technology. Like the rest of the Platinum line, the enterprise-scale IP3 router
integrates mixed-format video and audio routing, copper and fibre inputs and
encoded signals such as AES and MADI audio, as well as multiviewers, frame
synchronisation and quality control. The Platinum IP3 control system helps enable
hybrid SDN-IP infrastructures, offering a path to an all-IP future alongside
traditional broadcast audio and video, making it an ideal platform for the transition
to software-defined broadcast networks and workflows.

Recent users include Dutch systems engineers Infostrada which has built the
technical infrastructure for a major German reality show. Broadcasters SWR and
Hessischer Rundfunk in Germany, Master Films in France and UK-based outside
broadcast specialist CTV have also updated their facilities with the Platinum IP3.
According to Fabio Bertini, owner and CTO of broadcast production company
Telerecord, virtually every new outside broadcast truck built in Italy in the last year
has featured a Platinum IP3.

“Designing and building an outside broadcast truck is a careful balance of
practicalities, operational resilience and future proofing,’ said Bertini. “Multi-
purpose trucks need completely different set-ups for each job, so the flexibility and
ease of configuration of the router is vital. With the Platinum IP3 we can simply
store configurations, and then recall them instantly, saving time and operator
resources when we get on site.

“The real benefit of the Platinum IP3, though, is its ability to support a path to an
all-IP future. Like all broadcast providers, we have to plan how we are going to
make a smooth transition from baseband audio and video to IP. With the new
Platinum control system, we can take it a step at a time, knowing the system will
switch the signals whether they are on co-ax or Ethernet, and operationally nothing
will change so we have no risks on location.’

“The Platinum IP3 router is designed to grow as the user’s requirements grow,’ said
Mathias Eckert, vice president, EMEA, Imagine Communications. “The router can
expand to sizes of 2048 x 2048 and beyond, with signals of up to 3Gb/s video or 10
gigabit Ethernet. Most importantly, it can be reconfigured or expanded without even
taking the router off air. That is a remarkable benefit for a broadcaster or
transmission facility.’

Imagine Communications delivers cloud-based video delivery infrastructure with HP

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Imagine Communications, a provider of video infrastructure, advertising systems and workflow management solutions serving media networks, broadcast stations, digital media, communication service provider and enterprise markets, has announced a relationship with HP to help media and entertainment companies implement private, virtual video delivery infrastructures in the cloud.

The relationship includes a proof of concept that leverages Imagine Communications’ growing portfolio of cloud-ready, software-based solutions and HP’s global scale and power in hardware, storage and managed private cloud solutions.

The proof of concept will utilise Imagine Communications’ VersioCloud™, an advanced, fully IP-enabled, integrated channel playout platform that includes automation, branding, graphics, file server and automated playout capabilities. With Versio offered on the HP Helion Managed Virtual Private Cloud, HP’s open cloud solution hosted in secure HP data centres, media companies can easily create new channels and make their content available for linear distribution and multiscreen environments.

“Broadcasters are increasingly challenged to compete for viewers and advertising dollars, and they need comprehensive solutions that enable to them to readily create new channels and scale across new markets,’ said Charlie Vogt, chief executive officer, Imagine Communications. “This relationship with HP is evidence of the strength in our cloud-based products and the ability to offer them in flexible and secure environments, offering our customers high value, end-to-end capabilities on their choice of operational infrastructure – whether on-premises, private cloud, public cloud, or hybrid cloud.’

In addition, Imagine Communications is aligning its software-based products with HP servers and storage technologies. Imagine Communications has strong roots and relationships across the media and entertainment space, providing new and innovative options as the industry moves toward IP and virtualised cloud solutions.

“Media and entertainment companies face many challenges as they navigate a new age of IP, software-defined networks and cloud-based infrastructures,’ said Robert Vrij, senior vice president HP Enterprise Group, and managing director, HP Americas. “By matching the core strengths of HP with Imagine Communications’ cloud-ready solutions, customers now have cutting edge options for transitioning their own data or broadcast centres to more efficient and scalable private clouds.’

Iraqi Media Network chooses Imagine Communications’ solutions to launch new HD broadcast channels

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Imagine Communications, a leading provider of video infrastructure, advertising systems and workflow management solutions serving the media networks, broadcast stations, digital media, communication service provider and enterprise markets, has announced the implementation of a new master control system at the Iraqi Media Network (IMN), the national broadcaster in Iraq. The installation of channel playout and content management solutions allows IMN to deliver two new HD channels — Al Iraqiya News and Al Iraqiya Turkmen, a specialist service for the Turkmen community in Iraq — as well as boost workflow efficiency and productivity.

The expanded capabilities are additions to the multiple channels, including specialist sport, religious and entertainment television services, the network already broadcasts using Imagine Communications equipment. The turnkey solutions, implemented in conjunction with local systems integrator AV Solutions, included systems design, engineering planning, product procurement and project management services to complete the installation at IMN’s Baghdad-based headquarters.

“The existing systems deployed at IMN were dependable and flexible, and we had no hesitation to recommend extending them to gain the additional functionality and capacity required by the broadcaster,’ said Zaid Wattar, managing director, AV Solutions. “The project also allowed IMN to install the latest servers, master control and playout technology, ensuring the best operational workflows and business efficiency. Imagine Communications has proven itself an extremely reliable partner during this entire process.’

The new installation combines Nexio AMP® transmission servers, Nexio® Farad™ high-performance, scalable, online storage, and Platinum™ signal routing and distribution solutions, all under the control of ADC™ channel playout automation. The tightly integrated deployment provides a seamless, end-to-end media playout and content management platform with abundant bandwidth and storage support to meet the demanding workflow requirements at IMN. The deployment also provides the agility needed to enable seamless enhancements and expansion for additional services in a dynamic and changing media and business landscape.

“Broadcasters today are eager to deploy more content across more devices in less time,’ said Mathias Eckert, vice president, Europe, Africa and the Middle East, Imagine Communications. “Our flexible, scalable, software-based architecture enables broadcasters like IMN to more quickly and efficiently produce, distribute and manage their media, all while protecting their current investments and supporting new delivery platforms going forward. We are thrilled to build on our strategic relationship with IMN through this new deployment.’

Al Iraqiya News went live in summer 2014 while Al Iraqiya Turkmen went live in December 2014.

Imagine Communications develops cloud video platform

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Imagine Communications, a company specialising in video infrastructure,
advertising systems and workflow management solutions has developed
CloudXtream, a comprehensive cloud video platform for multiscreen video
distribution and monetisation. CloudXtream is the industry’s first cloud-enabled
platform designed to meet the growing and complex array of video distribution
requirements, including live video, video on demand (VOD), cloud DVR (cDVR),
dynamic ad insertion (DAI), packaging, encoding, transcoding, storage management
and cloud orchestration.

“Our industry is experiencing once-in-a-generation change and is at a powerful
inflection point where vision and innovation are intersecting with reality,’ said
Charlie Vogt, CEO, Imagine Communications. “The control of content, device and
timing is increasingly being defined by the end user. Our cloud video platform,
CloudXtream, is designed for media networks, broadcasters and service providers
to enable a better, faster and more affordable experience for consumers.

CloudXtream is a modular platform design, enabling our customers to abstract
value by deploying some, part or all of its functional capability.’

The initial components of the modular CloudXtream platform include CloudXtream
cDVR and CloudXtream Dynamic Ad Insertion (DAI).

CloudXtream cDVR provides consumers lean-forward flexibility, with cloud-based
content readily accessible from any location and on any device. The wide variety of
options like rewinding, restarting and replaying scenes, allows consumers to easily
time-shift and consume their self-selected content at their convenience.

For broadcasters, CloudXtream cDVR enables the creation of incremental paid
service offerings to their subscription-based OTT businesses, as well as enabling
user-centric personalisation and management of content. Subscribers can be offered new, revenue-generating services such as increased storage and enhanced time-shift options, an unlimited look-back window, start-pause-stop of both linear and VOD content, and concurrent recording of simultaneous programs.

Imagine Communications’ CloudXtream DAI solution allows VSPs to maximise
advertising revenue from both linear and nonlinear/online advertising. Suited to a
host of content distribution environments, CloudXtream DAI can be used by
broadcasters, cable MSOs, mobile operators, OVDs, telcos, and satellite providers
across a variety of service offerings, including the CloudXtream cDVR solution,
other cloud DVR or time-shifted content applications, video streaming from any
Internet-centric or on-demand source, as well as other nonlinear or linear
operations.

Imagine Communications showcases migration to IP at CABSAT 2015

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On 18 February 2015, Imagine Communications announced it is focusing on the mission-critical transition to IP technologies for the broadcast and media industry at CABSAT 2015 taking place from 10 to 12 March, at the Dubai World Trade Centre, United Arab Emirates. Presentations will focus on content lifecycle technologies, from creation to multi-screen delivery, emphasizing the transition from traditional baseband infrastructures to software-defined networks.

“The industry must move to new technologies,’ said Paul Wallis, sales director for the Middle East and Africa at Imagine Communications. “The advantages are too clear to be ignored. Software-defined networks and IP connectivity make broadcasters and facilities more agile, scalable and cost-effective. Broadcasting simply cannot continue to demand bespoke hardware and interfaces.

“We will show at CABSAT that Imagine Communications is not only ahead of the pack with our technology, but that we can help our customers develop their transition strategies to an IP-enabled future,’ he added. “We have solutions that allow businesses to replace their legacy systems, while still protecting their current investments and achieving the benefits of the new approach from day one. We recognise that no company will discard its existing viable baseband infrastructure. That’s why we offer practical solutions to help our customers move seamlessly and smoothly to an environment based on IP, software and the cloud.’

A key solution supporting this transition strategy is the Imagine Communications Magellan™ SDN Orchestrator, a next generation control system that allows traditional and IP-enabled workflows to be managed from the same interface. Magellan will be demonstrated at CABSAT alongside a wide range of other Imagine Communications’ end-to-end solutions, including: the latest generation of the Nexio® server, including Nexio Studio Suite, Nexio Ingest Suite, as well as quality control and asset management applications; the widely-respected ADC playout automation alongside the Versio™ integrated playout and channel-in-the-cloud solutions; editing solutions with the Velocity XNG™ software, which accesses content directly on the Nexio server network; as well as Landmark™ Agency enterprise advertising agency software for advanced planning, rights and scheduling.

Also on display will be solutions based on the Selenio™ platform for delivery in multiple resolutions, formats and streams simultaneously. The Selenio Next high-density solution for bulk content providers and CDNs, and the Selenio Flex™ low-density solution for content owners and broadcasters, both provide high performance adaptive bitrate transcoding for cross-platform delivery. Imagine Communications works with Minerva, a provider of service and subscriber management tools, to create complete OTT and IPTV platforms, and a turnkey solution will be demonstrated at CABSAT.

RGB Networks acquired by Imagine Communications

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Imagine Communications, an advertising management and video infrastructure
solutions provider, has signed an agreement to acquire the assets of RGB Networks,
Inc., a provider of multi-screen video delivery solutions based in Sunnyvale,
California. The transaction, subject to customary approvals and closing conditions,
will include the majority of RGB Networks’ employees.

The acquired assets will be integrated into the Imagine Communications advertising
management and video infrastructure portfolio. RGB Networks provides IP cloud-based video delivery solutions that help enable media providers to streamline and
monetise TV Everywhere and OTT services. RGB Networks’ technology enhances
Imagine Communications’ end-to-end video playout and distribution portfolio,
extending the capabilities of the most comprehensive and widely deployed TV
Everywhere and video processing and compression solutions available.

“Imagine Communications is defining the blueprint for an IP, software-defined,
cloud-virtualised, multi-screen future,’ said Charlie Vogt, CEO of Imagine
Communications. “Our customers require video solutions that enable content to be
delivered anywhere, anytime, and on any device. The acquisition of RGB Networks,
combined with our innovation in video playout and distribution, enables us to
strategically navigate the convergence of IP, mobility, and the Internet, which has
changed the way we consume entertainment and information.

“We also gain an enviable customer base and will continue to support the RGB
Networks product portfolio. Equally exciting, we are acquiring a world class
technology, operations and sales team, which has been focused on IP and software-based cloud solutions for several years.’

One of the biggest challenges facing TV networks, station groups, and MVPDs is the
ability to dynamically package and format video content and accommodate a
diversity of devices. RGB Networks’ Just-in-Time Packaging simplifies and enhances
the delivery of streaming media to a consumer’s device of choice, complementing
Imagine Communications’ compression expertise and leadership in ABR transcoding
and encoding. Just-in-Time Packaging enables media companies to deliver video on
demand (VOD), cloud DVR and TV Everywhere services without pre-packaging video
assets in each of the adaptive streaming formats.

RGB Networks’ Dynamic Ad Insertion (DAI) technology is designed for ABR and
virtualised data-center/cloud environments, and is structured to dynamically
manage and execute addressable ad and alternate content campaigns in unison. By
integrating RGB Networks’ streaming Dynamic Ad Insertion capabilities into its
media portfolio, Imagine Communications will enable the delivery of personalised
advertising in real-time, across all video stream types, and on subscribers’
preferred viewing devices. This allows each component to optimise cloud and virtual
instance resources, increasing subscriber engagement and revenue generation. RGB
Networks’ advanced packaging and transcoding portfolios ensure large-scale, cost-effective video delivery to any IP-enabled device.

Richard Waldner to strengthen partner sales for Imagine Communications

Imagine Communications Press
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On 19 January 2015, Imagine Communications – a market leader in advertising management and video infrastructure solutions serving global TV networks, broadcast stations, multichannel video programming distributors (MVPD), governments and enterprise markets – announced that it has appointed Richard Waldner to the role of director, channel sales EMEA. He will be based in Munich, and is responsible for strengthening existing relationships and developing new paths to market.

Waldner has had a long career in sales in the broadcast and IT industries, most recently with Avid where he was responsible for sales in central and eastern Europe. Before that he spent time as channel manager for the Apple database product FileMaker, and more than ten years with Adobe, ending as team leader for channel sales.

Richard Waldner joined Imagine Communications at the beginning of 2015.

For more information about Imagine Communications visit the Imagine Communications website.

Imagine Communications receives tech Emmy award

Imagine Communications Press
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Imagine Communications, an advertising management and video infrastructure
solutions provider serving global TV networks, broadcast stations, multichannel
video programming distributors (MVPDs), governments and enterprise markets, has
been recognised at the 66th Annual Technology and Engineering Emmy Awards with
an award for breakthroughs in “Standardization and Productization of JPEG2000
(J2K) Interoperability’. This is Imagine Communications’ ninth Emmy recognition and
was presented on 8 January 2015 by the National Academy of Television Arts and
Sciences (NATAS) in a joint ceremony with the Television Academy during the
International Consumer Electronics Show (CES) in Las Vegas.

“We are thrilled that our deep commitment and involvement in creating open
standards and facilitating interoperability between industry innovators has been
recognized by NATAS,’ said Charlie Vogt, CEO of Imagine Communications. “These
core tenets of our technology vision empower customers to maximise their
investments in existing infrastructure and workflows while migrating to an IP future
based on open standards and industry interoperable solutions. Imagine
Communications’ early involvement in the Video Services Forum makes this
acknowledgment of our work creating a multivendor, open standard for JPEG2000
especially meaningful.’

At NAB 2014, Imagine Communications introduced JPEG2000 to its leading Selenio
Media Convergence Platform (MCP) for high quality compression over IP. The
Selenio MCP is the platform of choice for media companies needing a multipurpose
convergence solution to efficiently manage today’s baseband and hybrid operations
– allowing migration to the future while protecting their current technology
investments.

Imagine offers solution to manage hybrid baseband and IP systems

Imagine Communications Press
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As IP makes further inroads into the broadcast industry, inevitably broadcasters will
find themselves in a position where they are working with elements of both IP and
traditional baseband broadcast are therefore needed to manage and control these
“hybrid’ broadcast systems.

At IBC Imagine Communications, formerly Harris Broadcast, introduced the
Magellan™ SDN Orchestrator, a software control system for managing hybrid
baseband and IP facilities. An anchor component of Imagine Communications’
Software-Defined Networking (SDN) portfolio, the Magellan SDN Orchestrator
enables seamless integration of baseband and IP networks, protecting customers’
existing technology investments while providing a clear path to an open,
interoperable and IP-based future.

“The decision to build a baseband or all-IP facility is no longer a difficult one since
the Magellan SDN Orchestrator enables operational transparency between legacy
and IP networks. This is the assurance that media companies need to move
forward with their IP investment strategies, continuing to operate with today’s staff
and workflow processes – yet migrating to IP at their own pace without disruption,’
said Charlie Vogt, CEO of Imagine Communications.

The Magellan SDN Orchestrator is one more example of Imagine Communications’
focus on cutting edge innovation, taking full advantage of the flexibility, scalability
and efficiency that next-generation IP-based architectures can offer while
dramatically improving the way video is managed through broadcast facilities. It
utilises dynamic signal-flow connections, managing signal mappings, addressing,
and translations between legacy protocols and IP. Due to this tight alignment across
protocols and signals, the Magellan SDN Orchestrator understands the available
resources, whether legacy or IP, and turns the “sea of equipment’ into a set of
defined, managed workflows that support the concurrent coexistence of IP streams,
files, and baseband signals.

Media companies can now maximise their investments in high-quality video
processing done in baseband/SDI/ASI technologies using familiar controls, while
also managing on-ramps and off-ramps for baseband over IP via the software
control layer. The Magellan SDN Orchestrator instantiates pre-defined workflows
through commercial off-the-shelf (COTS) IP switches, providing professional
broadcast performance for all connections. By leveraging the continued evolution of
data center-grade COTS switching technology, the Magellan SDN Orchestrator
enables media companies to use the latest generations of IP switches to ride the
ever-improving cost/performance curve of the IT industry.

“Our unique, hybrid approach to SDN allows the entire bit flow to be software-
defined, which significantly improves the way video is managed throughout
broadcast facilities,’ said Steve Copeland, Director of Product Management for
Imagine Communications. “Regardless of what equipment is underneath, the
Magellan SDN Orchestrator provides an overarching management layer that makes
everything look like a “simple router.’ It integrates the elements into one system
with commonly used controls, and provides the necessary transparency and
visibility required for our customers who need to support hybrid operations.’
To find out more about the Magellan SDN Orchestrator, visit
www.imaginecommunications.com. Imagine Communications’ products and solutions
are sold and supported in South Africa by Concilium Technologies –
www.concilium.co.za; 012 678 9200.

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