The Loeries has announced the introduction of masterclasses this year – led by “key doers” of the brand communications industry. Taking place during Loeries® Creative Week™, the masterclasses are a series of interactive sessions and workshops designed to inspire and educate. Taking place on Thursday 18 August at the Tsogo Sun Elangeni Hotel, each session is tailor-made to a specific area of creative communication.
Comedian and Loeries® creative voice Donovan Goliath will be presenting the masterclasses ‘Turning ideas into currency;’ Accenture (Design and Innovation); Google (YouTube as a creative tool); and industry heavyweight Mike Schalit for will helm IAS (Creativity vs strategy). All participants will receive a Loeries® MasterClass certificate.
In addition to the masterclasses, the Mobile Marketing Association of South Africa (MMA SA) will be hosting a Mobile Marketing Leadership Forum on ‘Transforming Marketing through Mobile,’ on Thursday August 18, and the Public Relations Institute of Southern Africa (PRISA) is hosting its annual conference during Loeries® Creative Week™ Durban, on 17 and 18 August under the tagline ‘Advance, Rise, Grow.’
Following on from the masterclasses is the Loeries DStv Seminar of Creativity, which takes place on 19 August with a line-up of global thought leaders.
For bookings and more information about Loeries® Creative Week Durban™ and the Loeries® MasterClasses, visit the Loeries website.
