As competition in the African VOD space continues to intensify, Buni.tv has
announced that it will now become available on more than ten new partner
platforms across Africa, the US and the UK.
The new partnerships are the result of an aggressive carriage deal strategy pursued
by the digital channel in the past few months.
While the service remains accessible worldwide through its own website and
Android app, users will be able to find Buni.tv on the following services within the
coming few weeks:
US
• Amazon, Vessel and Vimeo through a partnership with TV4 Entertainment, an
aggregator of genre-specific broadband channels.
UK (and soon Australia and other territories)
• The set-up box of a leading British mobile network operator and internet
service provider.
Africa
• Watch Africa, an Android OTT/IPTV and Dvb-T2 set-up box offering a range of linear and VOD channels, available from November 2015 in Kenya.
• Simu.tv, a mobile TV aggregator available on the Vodafone network in
Tanzania.
• Pockit.tv, a mobile TV aggregator available on the MTN network in South
Africa.
• BRCK Moja, a connectivity device and mobile wifi hotspot in pilot phase in
Kenya.
• A leading Kenyan Mobile Virtual Network Operator (MVNO) distributing content
via portable wifi through its agents’ network.
• A fibre optic internet service provider in Nigeria launching live TV and VOD.
• A video app that offers premium, zero-rated online and offline comedy clips
to subscribers of a major mobile operator in Nigeria.
• Operators’ premium mobile video stores in Kenya and Nigeria.
Depending on the partner platform, viewers will have access to Buni.tv’s entire
catalogue of 1000+ movies, TV shows, documentaries and kids content, or to a
selection of videos curated by length and region.
“We are interested in increasing the reach of Buni.tv and the variety of ways in
which viewers can find us, access the service and pay for our content,’ said Buni.tv CEO Marie Lora-Mungai. “The African VOD market is still in an experimental phase, and we are keen to try out various business models to learn how audiences prefer to consume our content, whether it is in small bites through zero-rated services on mobile, in buses via a wifi hotspot, or at home through the new fibre internet connections that are coming to the continent.’
Buni.tv is a company of pan-African studio Restless Global. Restless Global will be at
stand E9 and E10 at DISCOP Africa, taking place at the Sandton Convention Centre
in Johannesburg from 4 to 6 November.
