Viacom International Media Networks (VIMN) Africa, which hosts a portfolio of
entertainment channels including MTV, MTV Base, Nickelodeon, Nick Jr., Nicktoons
BET International, Comedy Central and VH1 Classic, has won 14 awards at the
annual PromaxBDA Africa Awards, which took place in Johannesburg on 21
November.
Alex Okosi, senior vice president and managing director of VIMN Africa said,
“Creativity is the lifeblood of VIMN Africa and our channels, and we are fortunate to
have a creative team whose vision, hard work and commitment has been
recognized and rewarded so comprehensively by the Promax judges.’
VIMN Africa’s awards comprised five gold and nine silver awards, including for the
fourth year running, Best Sponsor Integration Spot with both a gold and silver
award in this category.
MTV Base (DStv channel 322) won seven awards, including two for the MTV
Africa Music Awards and five for its Made of Black campaign for Guinness.
MTV (DStv channel 130) was given a gold award for Best Interactive Promotion for
the MTV Video Music Awards 2014: Call to Action.
Nickelodeon (DStv channel 305) received four awards for its kids’ science and
maths campaign, Nickelodeon’s Genius, executed with Melrose. Nickelodeon also
won gold awards for Best Children’s Promo and Best Sponsor/Brand Integration.
Comedy Central (DStv channel 122) won two silver awards, for Best Program Title
Sequence Design for The Comedy Central Roast of Kenny Kunene, and
Best Use of Social Media for The Fig.
