Inala Broadcast makes systems integration its top priority and believes that they offer a superior service for this reason.
The company has specialised staff including project managers and project engineers who provide a complete turnkey systems solution. This includes everything from the original concept based on the customer’s goals and objectives to after-project service and Service Level Agreements (SLAs).
“We look at the customer’s long term goals and objectives,’ says Colin Wainer, general manager of Inala Broadcast, “and consult on all the elements from technical through to operational workflow. My team dots the “i’s’ and crosses the “t’s’ of what the customer wants to achieve, taking into consideration their future growth plans. At the end of the project we “hand over the keys’. We provide operational and technical training together with complete wiring and systems diagrams.’
Inala provides the consultancy, workflow concepts (both operational and technical), training (operational and technical) and commissioning, plus on-air assistance. At the end of a commission they continue to provide SLAs and technical support, even though some of the equipment may not be supplied by their principals.
“I believe we do systems integration differently,’ comments Wainer. “If you look at some of the suppliers in the local market, a lot of their integration is in fact done by their principals. We do it all locally, with local intellectual property that we have invested in. With the investment in our staff all intellectual property remains in South Africa, providing our customers with localised systems integration.
“Inala Broadcast is a distributor for leading edge manufacturers. Our partnership approach with these world leaders and innovators gives us access to their products, technical expertise and enables us to share the knowledge with our customers.
“We do in fact have an overseas systems integrator who won a project in South Africa and they have sub-contracted us to provide them with local project management on their behalf. Inala also supplies equipment for this project – but the overseas company understands our value-add, taking into consideration the projects we have successfully completed, and they sub-contracted us for their local project management.’
By Andy Stead
Screen Africa magazine – August 2012
