Music channel MTV Base (DStv channel 322) will be hosting an event at the Vodacom Durban July race this year for the first time ever, in partnership with DStv Compact and Velti Events & Hospitality.
The annual horse racing event takes place on 2 July this year at The Greyville Race Course and this year’s theme is A Royal Affair.
According to a statement MTV Base’s Pimp My Crown marquee will offer “out-of this-world decor, state-of-the-art sound and lighting displays, top DJs, musicians and entertainers – not to mention special “VIP experience’ areas and luxury bars complete with flare shows and exotic cocktails. Other features will include the lush Royal Lounges, the Glam Cam and a fully Pimped-out beauty salon.’
From 10am to 10pm Pimp My Crown will serve up MTV Base Music Award 2010 winners Liquideep and Durban’s finest Big NUZ, Durban based Kwaito king Professor as well as Hip Hop leaders Khuli Chana, L Tido and AKA. Durban pop act The Arrows and Joocy will add some more homegrown talent to the musical mix.
Spinning the hottest sounds around will be leaders of the house scene Euphonik, Oskido, Lulo Cafe and local hero Tira. Also expect Ami-Lectrix and Funky G on the decks as well as P-Kuttah, Vigilante, Dimples, Switch and J Star playing the coolest Hip Hop and R&B.
Sizwe Dhlomo will shoot an entire episode of his Wednesday MTV Base show Official African Chart (17:40) at the Pimp My Crown marquee.
MTV Base’s Pimp My Crown After Party will take over top club, The Bellagio, with DJs Lulo Cafe, Vigilante, Switch, Biz, Biggy C Deon Govender (94.7FM), Neal and Ammeth Shah.
For further information, ticketing and hospitality enquiries, please contact Velti Events (Tel: 031 940 4621 / 031 940 4624; Email: email@example.com) or go to: www.veltievents.com then click on the “MTV Durban July’, or get your tickets via Computicket at: http://www.computicket.com/web/event/mtv_pimp_my_crown_durban_july/392922083/0/30539196
MTV Base is giving some lucky viewers the chance to win tickets to the VIP Pimp My Crown Marquee plus exclusive After Party at Bellagio on the 2nd July: Simply SMS “DJ plus UR Name & Age’ to 33393. SMS costs R1,50. Ends 29 June, and open to all across SA.