A partnership between MIPCOM and the global trade association for the mobile media industry, the Mobile Entertainment Forum (MEF), will see the MIPCOM conference cover mobile applications and new revenue opportunities.
On 8 October, Javier Perez Dolset, Founder, President and CEO of ZED Group, a multi-platform digital content business, will give a keynote address in which he will share his vision of the future of the multi-platform digital content business while discussing Zed’s experience as a premier mobile content retailer and highlighting new industry opportunities for content owners.
There will also be a breakfast workshop hosted by MEF, during which opportunities will be discussed by BBC, O2, Vodafone, mBlox, MEF and Accenture will outline the opportunities offered by “Smart Pipe Enabling Services’ for future mobile content marketing and distribution.
Headline speakers participating in sessions focusing on the explosion of mobile applications include: Tyler Lessard, VP, BlackBerry Global Alliances, Research in Motion, Nicholas Wheeler, Managing Director, ITN ON, ITN Ltd, David McDonald, Managing Director, Saffron Digital, Ian Henderson, VP, EMEA Digital Business Development, Sony Music, James Cook, Publisher & Editor, MobiAd News, Daniel Graf, Founder & CEO, Kyte, Sander Munsterman, Managing Director & co-founder, XS2TheWorld, Andrea Portante Ufficio, Head of New Media, RAI, Jon Williams, Chief Creative Officer, Grey London and Neil Wirasinha, Director International Advertising/Media, Universal Pictures International.
