MIPTV which opens in Cannes, France, on 16 April will see the release of IPEXTV, a multiplatform video content search tool for industry professionals. The search tool has been developed by IPEXCO INC, an operator in the B2B E-commerce marketplace dedicated to multiplatform video programmes.
“IPEXTV is set to become the Yellow Pages of the video content business, for the film , home video, VOD and mobile industries,’’ says Paul Allard , CEO of Alternative Media Initiative which operates the holding IPEXCO.
A press conference will be held at MIPTV on 18 April in Cannes where the new platform will be presented to journalists, along with key IPEXTV partners .
“We have had hundreds of meetings with distributors and buyers at MIPCOM, NATPE, REALSCREEN and KIDSCREEN over the last eight months and I can say the enthusiasm level for this new tool is strong. IPEXTV is really a tool that has been tailor made to meet the needs of the film, TV and digital media industries,’ says Dan Shannon, SVP Business Development.
IPEXTV serves traditional film, television and home video/DVD markets, as well as the fast growing VOD, internet video and mobile phone markets segments.
IPEXTV is operated by IPEXCO, a division of Alternative Media Initiative, a privately held company based in Montreal Canada with offices in Paris and Geneva.
