Home Authors Posts by Protea Electronics

Protea Electronics

Avatar
2 POSTS 0 JOBS

EditShare helps audiences experience The Great Barrier Reef in 4K

EditShare teamed up with broadcast solutions expert, Big Planet Media, on the live production of the innovative Great Barrier Reef media campaign ‘scUber’. Developed by Tourism and Events Queensland, the international creative agency Publicis and rideshare giant Uber, the integrated marketing campaign showcased the biodiversity in the marine ecosystem via scUber, the world’s first rideshare submarine powered by Uber. EditShare’s live production workflow solutions were used to help capture the campaign’s maiden voyage and share the stunning 4K content across broadcast and digital channels in realtime, giving the global public the opportunity to experience the magic of The Great Barrier Reef, Australia’s largest and most valuable natural asset, at depths of up to 30 metres, with 180-degree views.

Set on the remote Heron Island in Queensland, Australia, the live production faced unique infrastructure challenges. Big Planet Media Founder and Director, Lindsay McNeill along with EditShare’s Paul Hayes and Bayon Shahidi, designed a live production workflow that leveraged EditShare EFS media engineered shared storage and Flow Media Asset Management to facilitate the technically advanced, multi-format campaign on location. The high-performance, rock-solid EditShare workflow and collaboration capabilities allowed Big Planet Media and Publicis creative teams to capture and distribute live 4K and HD content from the groundbreaking scUber voyage in a myriad of news, commercial and press packages.

McNeill explains the nuances of producing a large live event from a remote location, “Our charter was to create an infrastructure that could capture live feeds in both HD and 4K from inside the scUber and make that content immediately available to two distinct groups, creative teams and journalists. Heron Island is a national park and bird sanctuary and an incredibly challenging place to do a technically intricate production like scUber. There was very limited infrastructure and no cellphone reception. We had to bring everything in.”  McNeill continues, “With the benchmark being immediate global awareness and publicity, it was crucial for both the creative teams and journalists to have access to the content to prepare and distribute marketing packages and news stories in real-time in their required format, whether they are accessing that content on the island or from a creative office or newsroom located halfway around the world. EditShare gave us the live production media foundation to reliably facilitate content flow for both 4K and HD formats from scUber to the various stakeholders with embedded production tools to collaborate on creating marketing packages and press kits very quickly.”

The EditShare project sharing collaboration tools facilitated fast content production and media sharing among creative teams. The unique repository served to organise marketing and press assets by category: drone footage, island vision, reef vision, underwater reef vision, scUber underwater vision, and scUber behind the scenes enabling straightforward access and story diversity.

Editshare is represented in South Africa by Protea Technology Group.

Protea Electronics showcases AJA’s latest technology at Mediatech 2019

At Mediatech Africa 2019 – currently taking place at the Ticketpro Dome in Johannesburg until 19 July – Protea Electronics (D17) is showcasing AJA’s newest products and updates for broadcast, production, streaming, post and ProAV professionals, including the Ki Pro GO multi-channel H.264 recorder, Ki Pro Ultra Plus multi-channel HD recorder or 4K/UltraHD2K/HD recorder, streaming tools, fibre solutions and KUMO routers.

Ki Pro GO

A portable multi-channel H.264 recorder, Ki Pro GO can capture up to four HD or SD channels simultaneously to affordable, off-the-shelf USB media. Genlock-free inputs eliminate the need to externally synchronise sources, while redundant recording provides flexible backups of each input. Ki Pro GO combines intuitive design with the production-proven performance of AJA’s Ki Pro family of products into a compact 2RU, half-rack width form factor.

Ki Pro Ultra Plus

Ki Pro Ultra Plus is a multi-channel Apple ProRes recorder offering up to four channels of simultaneous HD recording; in single-channel mode, it’s a 4K/UltraHD/2K/HD Apple ProRes or Avid DNxHD® MXF recorder and player supporting the latest connectivity, including 3G-SDI, fiber and HDMI 2.0, as well as large raster HFR workflows, including 4K 60p. Suited for a range of environments, the portable device boasts a carry handle and is easily rackmountable.

AJA Streaming Solutions

AJA offers a range of streaming solutions, including KONA HDMI, which can be used to capture, stream and switch up to four HD camera sources using steaming apps like Wirecast and vMix. Portable and easy-to-use, AJA U-TAP SDI and U-TAP HDMI USB 3.0-powered capture devices connect directly to a computer via a USB 3.0 connection, with no drivers to install. The Thunderbolt™ 3-equipped Io 4K Plus makes it easy to transfer either four HD streams of video and audio from SDI and HDMI for streaming with associated software or one 4K signal, while HELO enables simultaneously streaming, encoding and recording of high quality video.

AJA Fibre Solutions

From frame synchronisation and conversion to recording and playback, AJA develops a variety of single and multi-mode fibre solutions that allow professionals to take advantage of fiber connectivity to transmit signals over longer distances with a smaller footprint. AJA fibre solutions on display at Mediatech include: FiDO 2R, FiDO 2T, FiDO-R-SC and the Hi5-Fiber

KUMO Routers

Available in multiple connector densities and 3G-SDI and 12G-SDI options, KUMO routers provide convenient dense routing solutions in lightweight form factors for use in facilities, OB trucks, post suites and more. The new KUMO 1616-12G and KUMO 3232-12G routers enable full range of 4K and UltraHD routing on a single BNC for rates up to 12G. All KUMO routers are easy to update, configure, and control with optional Control Panels for quick physical access for source and destination routing, with convenient USB ports, plus integrated web browser access across an Ethernet network.

 

 

- Advertisement -
- Advertisement -
- Advertisement -

Pin It on Pinterest