Applicaster’s Zapp platform revolutionises the way video apps are built, enabling broadcasters and other media companies to build unique, white-label apps with rich functionality in a matter of hours with no need for development work. This innovative capability, is now being implemented by broadcasters and media companies in Africa.
“Following successful App launches around the globe, the most recent one in Germany for ProSiebenSat.1, we are excited to share that we have already started working with some of Africa’s prominent broadcasters in Ethiopia, Nigeria and South Africa,” said Jeannine Nembhard, Client Success Director at Applicaster.
“Current requirements in the market are for introducing multichannel apps, as well as Sports and Kids Apps – a trend that it set to grow in Africa,” she concluded. Creating an app with Applicaster’s platform means that much of the apps’ functionality and UX can be remotely managed, giving broadcasters the ability to change elements without requiring updates in the app store. The platform offers full flexibility in cases where a broadcaster wishes to use their own (or a third party) video player, analytics or advertising provider or content management system.
