EBS is showcasing its Pawa software at this year’s IBC, taking place from 10 to 15
Sepetember in Amsterdam. Pawa, a multi-platform, multi-territory, scalable
software solution, enables linear and non-linear EPG data to be aggregated,
restructured and delivered to any platform in any format.
As content has expanded beyond the traditional boundaries of linear channels,
encompassing connected and non-linear solutions, the role of EPG data has grown
exponentially as it performs an important role in pointing viewers towards relevant
programming. For channels, this has brought its own challenges as both the amount
of metadata and variation between platforms has increased. Channels broadcasting
across multiple territories are required to deliver linear and non-linear data, in
many different specifications, each with different file formats, metadata
requirements and other intricacies. Platforms on the other hand have to deal with
different channels, each representing a different data source and often providing
varying levels of quality.
The Pawa system is able to fulfil the full range of distribution requirements
necessary for broadcasters, driving linear and non-linear EPG data from a single
database.
Pawa can import listings from a variety of formats storing them centrally in
preparation for distribution. Editors can then add any additional data required such
as translations, editorial, images or cast before the listings are delivered wherever
required, including platform operators both linear and non-linear, web, print, apps
and more.
Pawa can be bought as a managed service, whereby EBS handles the entire EPG
data process, or alternatively as a “software-as-a-service’ option with full training
and support.
