Eutelsat and Spacecom partner to optimise African broadcasts

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Eutelsat Communications and Spacecom, operator of the AMOS-2 and AMOS-3
satellites, have signed a partnership agreement which will drive expansion of digital
entertainment services at one of Africa’s fastest-growing video neighbourhoods.

Rodney Benn, Eutelsat’s regional vice president for Africa said, “This agreement
between Eutelsat and Spacecom shows how neighbouring operators can combine
their strengths to offer Africa’s broadcast community the full benefits of their
expertise. Spacecom is one of the most dynamic satellite companies in the African
marketplace and we look forward to working with them on building on our shared
vision of aggregating the most compelling content for TV viewers at a single
neighbourhood.’

The two companies have established a framework for cross-commercialisation of
Ku-band capacity connected to the high-power. The combined channel line-up of
both satellites already comprises over 100 free-to-air African and international
channels that can be received by standard 80cm dishes in a vast footprint covering
over 30 million TV homes located notably in Francophone Africa and extending to
Ghana and Nigeria.

Leveraging their respective knowledge of Africa’s fast-growing broadcast markets,
the two operators will pool their commercial efforts to ignite further growth at the
16-17° East position, which is already the leading DTH and free-to-air video
neighbourhood in West Africa. In addition to improving the quality and effectiveness
of broadcasting services, this unique agreement raises the bar for service continuity
for broadcasters and will deliver viewers a larger channel line-up from one virtual
orbital position.

Launched in 2011 and equipped with identical Ku-band African footprints, the
EUTELSAT 16A and AMOS-5 satellites host free-to-air channels as well as pay-TV,
DTT and free-to-view platforms for media companies who are increasingly turning
to satellites as the fastest and most competitive route to digital content delivery.

Amir Carmeli, SVP sales West Africa and France of Spacecom added, “Africa is a
tremendously dynamic market for digital broadcasting. Our agreement with Eutelsat
enriches viewers’ experiences throughout the continent. By creating a joint effort
that aggregates content and improves the commercial reach of advertisers, we are
optimising the broadcast environment. The availability of diverse and quality
broadcasts from Africa and abroad, extends the limits of African entertainment
possibilities and develops social and educational values.’

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