The Europe, Middle East and Africa (EMEA) office of Blackmagic Design, manufacturers of creative video technology, has developed a new Ultra HD demonstration vehicle which offers customers an opportunity to better experience and understand its products.
The Mercedes Sprinter is furnished with the latest UltraHD, 6G SDI and 12G SDI technology and is able to recreate workflows which broadcast, live event and post-production customers use on a daily basis.
Simon Westland, Sales Director for Blackmagic Design EMEA said, “Whilst the vehicle could easily operate as an outside broadcast van the design is orientated around a customer’s access to, and understanding of, the solutions Blackmagic Design offer.’
Customers are able to experience a complete live production workflow for creating Ultra HD content using the vehicle’s Blackmagic Studio Camera, ATEM 2M/E Production Studio 4K and Smart Videohub 20×20. Colourists can undergo a demonstration of Resolve 4K on a Sony PVM X300 4K reference monitor due to the inclusion of a full DaVinci Resolve grading suite.
Westland concluded, “We always enjoy our interaction with customers at major trade show events, however these events unfortunately only occur at certain times and in specific cities, really limiting the access our customers have to try out our products or ask questions of our specialists. We wanted to be able to move more freely around the region, not only visiting more customers, but also arriving on the day with a complete, facility class demonstration vehicle ready to go for whatever they might want to see or discuss.’
Visit the Blackmagic Design website for more information.
