Armin began his career in advertising in 1988 as a Junior Art Director at The Crew and went on to become Creative Group Head at Wensauer DDB Needham in 1990, working on accounts such as Barclays Bank, Porsche and Volkswagen. Working his way up the ranks, in 1994 Armin was appointed Creative Director at H2E followed by Executive Creative Director at Leonhardt & Kern in 2003. In 2004 Armin took up the position of Chief Creative Officer for BBDO Stuttgart. Today he holds this title for both the Stuttgart and Berlin offices.
Marcio Salem, President and Creative Director of Salem in Sao Paulo, Brazil, has been appointed the Direct Lions Jury President.
Salem has won numerous national and international awards such as Echos, Caples, Direct Lions in Cannes and a series of national awards that have ranked him undisputedly as the most awarded direct marketing creative in Latin America.
After setting up his agency 15 years ago, the company now operates with a staff of 140, working with clients such as Mercedes-Benz, IBM, Carrefour, MasterCard and ABN AMRO Bank.
Launched in 2002, Direct Lions honour the best DM work in strategy, creativity, execution and results.
Colleen DeCourcy, Chief Digital Officer for TBWA Worldwide, will be the Cyber Lions jury president at this year’s Cannes Lions.
Responsible for developing and implementing a global digital strategy throughout the TBWA and TEQUILA networks, Colleen has worked at the forefront of digital technology and entertainment for most of her career and her areas of expertise range from digital postproduction and motion graphics design, to creative campaign development and planning across digital platforms.
At TBWA, Colleen is a champion of developing innovative methods for online social networks, consumer activated branded entertainment, and word of mouth marketing. Last year, Forrester Research cited Colleen’s unique approach to understanding consumers as a Digital Industry best practice.
Advertising Age and the Advertising Women of New York Association named Colleen as one of the ’25 Women to Watch’ in the world of advertising, marketing and media.
The Cannes Lions International Advertising Festival has been honouring the best of interactive advertising for 10 years. Launched in 1998, Cyber Lions is now the 4th largest category at the Festival.
