Samsung South Africa has announced an exclusive agreement with DStv to offer consumers more freedom and mobility to enjoy broadcast television entertainment.
As consumers continue to demand engagement across multiple platforms, GALAXY Tablet and Drifta Mobile decoder for Android bundles are made available through network operators and leading retailers, and will also include a three-month DStv Mobile subscription at no additional cost.
“This limited edition bundle with Samsung is another step in our journey to bring the exciting realm of mobile television to more South Africans,’ comments Mark Rayner, CEO of DStv Mobile. He adds that the Drifta for Android utilises Digital Video Broadcast Handheld (DVB-H) technology, offering improved digital sound and picture quality.
Rayner explains that access to television content via multiple devices such as tablets is in fact stimulating the medium by creating additional opportunities to view content, keeping consumers engaged and enabling them to watch television regardless of location.
Says Craige Fleischer, director of Mobile Communications at Samsung SA: “This partnership enables us to offer a mobile broadcast entertainment experience, in line with our philosophy to assist consumers to enjoy a more connected lifestyle.
He continues: “With the popularity of tablets continuously increasing, and as the demand for communication mobility grows, this partnership will further enhance our unique multimedia offering, allowing consumers to watch their favourite show or support their sport team, wherever they are.’
The Drifta for Android is a mobile decoder that enables access to DStv Mobile channels using select Samsung tablets. The Drifta for Android will be bundled with select GALAXY Tab and Samsung GALAXY Note tablet devices.
