Multiple versions of TV commercials

The New York Times reports that on Sunday 24 December during the broadcast of the National Football League games by Fox Sports in the US, advertisers will be given an example of how emerging TV technology will allow them to vary their message at the last minute.

AAA School of Advertising students receive bursaries

Tony Koenderman’s Brainstorm, held recently at Hackle Brooke in Gauteng was well-attended by a packed audience comprising the local media, marketing and advertising fraternity.

All oiled up

The new Castrol brand ad was shot on location in Cape Town by production company Frieze Films. The commercial depicts a Castrol airstream van emerging from a high-tech sci-fi style hangar in a desolate desert landscape to cross inhospitable terrain in a superhero role - racing to the rescue with Castrol oil to lubricate unwilling engines and free them from the "dark force of engine failure’.

The November Creative Circle results

The November results of The Creative Cirecle awards have been released.

Bringing back the blue for HTH

Ireland/ Davenport’s first commercial for their new client HTH has been given a fresh new look.

Cannes Lions content showcase

The organisers of the Cannes Lions International Advertising Festival have announced the introduction of a Content Showcase in 2007, a dedicated exhibition area inside the Palais des Festivals, where content creators and providers across all media platforms can display their products and capabilities to the 10,000 attendees.

Ogilvy creates provocative Audi campaign

Ogilvy Johannesburg's billboard campaign for the launch of the new Audi Q7 makes playful reference to a competing brand and positions the sports...

Cannes Lions launches The Dubai Lynx

The organisers of the Cannes Lions International Advertising Festival announced on Wednesday, 13 September that it was to launch a new awards...

Local company animates International commercials

London-based producer, Peter Mackenzie commissioned Creative Vision to animate 5 International Toyota commercials for Saatchi & Saatchi's...

Mo the Meerkat puts on dancing shoes again

Mo, South Africa's favourite Meerkat according to recent awards and research houses, is dancing again in a brand new 60 second commercial called...
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