SA agency performs at Cannes Lions

Ad agency Draftfcb South Africa scored a Silver Lion in the Radio Campaign category for SC Johnson’s Raid® Mosquito Killer at the recent Cannes Lions International Advertising Festival in France. In addition, the agency had finalists across the board.

Krige’s African adventures

Tai Krige may have started his career like most DOPs / directors as a clapper loader, but he was soon assisting camera for cinematographer Vincent Cox and working with more of the finest, behind and in front of the lens...

Ford South Africa launches new range with cross-media marketing campaign

GTB Africa was tasked with developing an innovative, multi-channel campaign for the launch

Ogilvy&#39s innovative MK campaign

Of all the awards that Ogilvy Johannesburg took this year for its innovative integrated digital campaign "MK is’, Pendoring’s highest accolade - the Prestige Award - is...

Lapping up single ladies

The new Vodacom "Single Ladies' spot has been lapped up by viewers by all accounts. Part of Vodacom’s "Connect to Fame Campaign’, this tightly choreographed spoof of Beyonce’s smash hit video has been rocking the airwaves and racking up serious viewership numbers on the web.

The Creative Circle Awards

The August entries were judged only in October but here are the results of the judging for The Creative Circle Awards

New venue for Loeries?

For the past four years South Africa’s premier brand communications awards, the Loeries, have been held in the coastal KwaZulu-Natal town of Margate. Prior to that they were held in Sun City.

Insurance campaign focuses on truths

The TV, radio, print and digital campaign for Old Mutual’s new short-term insurance brand iWYZE was launched recently by Chillibush Group of Companies.

Airline’s cinema campaign

Singapore Airlines has signed a six-week cinema advertising contract with South African cinema advertising broker, Cinemark.

Digital won’t kill the radio star

Thirty million people in South Africa spend an average of three hours a day tuned into radio, and its relatively quick production process means that it’s the ideal tactical arrow in a marketer’s quiver...
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