Commercial production company Fresh Eye Film Productions has launched a new division, Johnny Gun, aimed at identifying, nurturing and supporting the new generation of directing talent in the South African film industry.
Says Fresh Eye Film Productions executive producer Gavin Gillespie: “Johnny Gun will give new talent the opportunity to enter the industry and gain hands-on experience The traditional route of producing commercials will remain for some time to come, but there is a whole spectrum of advertising that requires a far more aggressive approach, with smaller budgets and far quicker turnarounds. We will be “gunning’ for all kinds of production content across the board, from below the line, web, corporate AV’s and music promotions, to full spec TV commercials.’
Young directors already appointed under the Johnny Gun label include, Supa Mbele, Brennan Lewis, Lwazi Mkhize, Justin Beachcroft-Shaw, and Joanna Imrie.
