e.tv breakfast show Sunrise will launch a new on air look, including a fresh logo and a funkier remixed version of the current theme song, on 10 September at 06h00.
Sunrise Executive Producer Nicholas Maphopha says: “The brand tweak will ensure that the show stays fresh, current and pacey. The show will remain an awesome viewing experience for South Africans who will continue to enjoy a reverting mix of politics, sport, business, health, weather, traffic and entertainment news.
The changes mark the celebration of the show’s fourth year of providing South Africans with credible, relevant information they need before leaving their homes every morning. Since its launch on 31 March 2008, Sunrise has transformed from a conventional, news based breakfast show to a more interactive infotainment brand.
Anchors Sindy Mabe and Stacey Holland will continue to bring viewers engaging interviews with newsmakers of the day and ordinary South Africans.
Sunrise airs on e.tv every weekday between 06h00 and 08h00.