On the spot


A new spot for an online dating site directed by Jeana Theron of Johannesburg based commercial production house Bouffant reflects her unique, stylised aesthetic.

Creative Darren Borino of agency 303 Sydney (McCann Erickson) says: “Of all the TV ads that I have shot over the years I have never seen so many things pulled together in as little time, or with as little budget – and with as many last minute changes – as on this job.

“Over and above the production side, shooting with Jeana was a pleasure; always listening to every comment, but ultimately being tough on what was right for the film.”

To view the ad go to www.bouffant.tv


Please enter your comment!
Please enter your name here