Public broadcaster SABC is in discussions with pay-TV operators in the US, Europe and Africa to increase audience share for its 24-hour news channel, SABC International. According to SABC spokesperson Kaiser Kganyago, SABC International is already broadcast in America on MHz Networks and reaches two million viewers.
In sub-Saharan Africa SABC currently goes out on Sentech’s Vivid platform and is also broadcast terrestrially overnight on SABC2.
Kganyago said that the SABC was in discussions with local pay-TV operator MultiChoice with a view to broadcasting SABC International on the latter’s DStv bouquet. (Source: Business Report)