Broadcast equipment sales
























Gearhouse Broadcast’s new website

Tue, 25 May 2010

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International broadcast service company Gearhouse Broadcast recently teamed up with web design and online solutions specialists Optix Solutions to develop a new web presence capable of keeping up with the demands of a fast-moving industry

An interesting feature of the website is the 360° panoramic image technology which allows the visitor to take a virtual tour of everything from the VTR and audio set up in a high definition (HD) outside broadcast truck, to the wiring and cabling that makes it all work.

The new ‘Truck Builder’ facility even enables the visitor to build a virtual broadcast vehicle from scratch, specifying everything from the number and type of cameras and lenses required to the environmental conditions it will work under. The visitor can then fill in the form and receive a quote very soon thereafter.

A new blog area allows Gearhouse Broadcast to tell visitors what the company is up to behind the scenes. For example, the news on the audio solutions it delivered to ITV for X-Factor or the lowdown on the latest in camcorder technology. The company is also on Twitter.
“We wanted a website that is not only simple and satisfying to use and lets people know what we have to offer but that also reflects our position and gravitas within the industry,” said Eamonn Dowdall, Managing Director at Gearhouse Broadcast. “Given the business we are in it wouldn’t be right to rely on a dull static site that didn’t give the visitor a feel for just what an exciting, technical business we are in. We are absolutely delighted with the result and believe our customers and visitors will be too.”
The wesbite highlights all the products and services available from Gearhouse Broadcast’s Sales, Rental, System Integration and Project Management departments worldwide, as well as latest company and industry news.

At the click of a mouse the visitor can check out the latest outside broadcast truck being built at our UK headquarters, what cameras are available for rent in Australia, product sales in Doha or project solutions in India.

There is a specifically designed filtered search facility which enables the visitor to, for instance, find a product by type, condition (new or used) or brand.

Case studies are used to introduce the sheer scope of the projects that Gearhouse Broadcast are involved in day in, day out.

Visitors are offered detailed insights into everything from the technology Gearhouse Broadcast supplies to bring I’m a Celebrity…Get Me Out of Here! from the Australian rainforest to our living rooms, to the creation of India’s state broadcaster Doordahshan’s first custom-built outside broadcast truck.

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