This year the Annual MediaXchange (SA/Hollywood Exchange) takes place in Los Angeles and New York 14-19 April - commencing directly after the AFCI (the Annual Association of Film Commissioners Locations Expo) in Los Angeles.

The Exchange involves a Delegation of South African media professionals meeting with the leading decision makers in Hollywood to procure business (facilitation or co-production) for South Africa, as well as learning trend updates. There are ten places available in the South African Delegation.

An internationally recognised entertainment business Exchange programme, Katrina Wood’s LA and London-based company “MediaXchange” partners with the SA film marketing entity, Metal Moon, run by Dezi Rorich. “The first five places were reserved before we even commenced marketing it,” says Rorich, “this is obviously due to the fact that the Writers Strike has virtually brought production in Hollywood to a halt, and as they seek production alternatives – it’s unequivocally our time to capture production business.

The Germans have just completed a similar trip.” The SA/Hollywood Exchange Programme involves twenty meetings over five days, and will hook the South Africans up with some of the world’s most powerful producers and heads of production in the entertainment capital: Hollywood. Among those who will be pitched (in Television) to host meetings include the networks and show runners of shows such as ER, Lost, 24, Dirty, Sexy Money, Desperate Housewives, Law & Order, Will & Grace and CSI: Crime Scene Investigation.

In the Motion Picture format all the major studios, as well as producers with studio deals and who have been involved in projects such as Ray, Lost in Translation, Godfather II, The Titanic, The Perfect Score, and The Aviator. For more information contact: Dezi Rorich (082) 578 1456 email: metalmoon@ion.co.za