On 25 October, Digital Lab Africa (DLA), the reference platform for “tomorrow’s
content in Africa” unveiled its call for application #2 at DISCOP Johannesburg in
presence of H.E. Christophe Farnaud, ambassador of France to South Africa, DLA
partners and last edition’s winners.
Digital Lab Africa is a springboard and an incubation platform for African talent in
digital initiated by the Embassy of France & French Institute in South Africa (IFAS), as
part of their ongoing support to the creative industries in the Sub-Saharan African
The DLA call for projects #2 is open to any professional or individual from Sub-
Saharan Africa – having an innovative project in five categories of multimedia
production: web creation, virtual reality, animation, video game and digital music.
Apply on the Digital Lab Africa
Winning projects will get the chance to win a cash prize and a DLA Incubation Pass to
support the project’s development over three to six months in 2018. The DLA Pass will
include mentorship and project development support by leading industry partners in
Additionally, the DLA pass will comprise residence time in France within a digital
cluster and participation in benchmark multimedia events. The expected outcome of
Digital Lab Africa is market-ready content/productions showcasing African creativity at
During the first edition, DLA received +500 entries from over 30 Sub-Saharan African
countries. Five projects from South Africa, Nigeria, Ivory Coast and Congo have been
awarded and set to score on the global stage thanks to DLA incubation programme.
Categories of the DLA call for projects
Digital Lab Africa is looking for projects at initial stage of development, in need of
partners and financial support and innovative in terms of narration, content or
Submit a project
Deadline: 25 February 2018
● Web creation: The web creation category is dedicated to all
linear and non-linear format which offer an innovative storytelling and/or an
immersive/interactive experience for the audience. This category includes all content,
irrespective of the genre – fiction, documentary, series, TV format, magazine,
entertainment, news… – produced to be viewed mainly online (first digital content).
Projects which combine several media (transmedia) or offer a cross media strategy
and which aim to attract an audience, engage with it and retain it will be considered
Examples: an interactive web documentary, a web series including a chat or a video
game, a news show in 360°, a thematic web channel etc.
● Virtual Reality: The virtual reality category is open to any
content which offers an immersive experience to the public, on any type of support
(computer, tablet, smartphone and virtual reality headset), using virtual reality
technologies, augmented reality, mixed reality, 360° video, and 3D interactions.
Examples: journalism report, fiction or documentary movie, musical clip, museum
visit, video game…
● Video Game: the video game category is open to all
prototypes/concepts of video game for mobile application or full screen.
Examples: action, strategy game, a game which aim to inform, train or educate.
● Digital Music: the digital music category is open to all projects
which offer an innovative and enriching user experience using multimedia tools,
solutions and content, based on one or several African artists, musical genres or
Example: creating an app offering a multimedia world and an interactive community
around an artist.
● Animation: the Animation category is open to all
projects/content which mainly use animation technics (2D, 3D, paper, film, sand,
modeling clay, painting, figurine etc).
Examples: an animated short film, an animated web-series, an animated comic, an
animated application, etc.
How to apply
● Presentation document of the project (Pitch Deck) including description,
graphical/visual elements, solutions/technologies, screenplay, target audience,
projected budget, business plan, production schedule (5 to 8 pages maximum).
● A beta version/preview/pilot or demo of the project (if available)
● A resume of the applicant/description of the company represented (max 300
● A picture (.jpeg) of the applicant